Content marketing is an effective business itself. We can use this genre of content writing as a catalyst to generate leads. Your content should be comprehensive and should hold all the necessary information about your services and have a tone that can work as a call for action. There are several ecommerce lead response services available on the internet to help you find your ideal lead and engage them with your efficient playback. There are hundreds of other tactics which digital marketers use to grab leads. What’s in your opinion is the best strategy?